What to Wear in the Hamptons
For the woman at the summer share
What to wear in the Hamptons, from beach days to lawn parties and sunset dinners. Print kaftans and dresses built for compliments. Fast US shipping.
The Hamptons has a look, and it is not quiet. This is your guide to packing for beach days, lawn parties, vineyard afternoons, and sunset dinners, so you arrive noticed and leave remembered.
The Hamptons dresses preppy, but the women who get remembered add color. Think crisp coastal ease with a print that stops people. Pack pieces that carry you from a farm stand in the morning to a lawn party by afternoon to a sunset dinner by the water, without a costume change that eats your whole day. One print kaftan, one shirt dress, one set, and a scarf will do more for you than a suitcase full of beige. Vibrant color reads as confidence here. It is the fastest way to be the woman they ask about.
Start with the Hamptons resort wear edit, then build around the five moments below.

The Riviera
The Riviera print was made for the woman who arrives unhurried, stays a little longer, and is remembered by the whole room. It carries the same energy the Hamptons has always had. The Hamptons rewards a woman who dresses like she has been coming for years โ sandals for the walk, a kaftan that moves in the breeze, a scarf for the boat. Wear the Riviera Goddess Kaftan over your swimsuit for a day at the beach, then again with sandals for dinner in East Hampton. One suitcase, many entrances.
Shop the Edit

East Hampton and Southampton Mornings
East Hampton and Southampton villages are made for slow mornings. Coffee on Newtown Lane, a browse through the shops on Main Street, a long lunch with the girls. This is your first impression, and people are looking.
Wear something easy that still turns a head. A print shirt dress does the work here. It is polished enough for lunch, relaxed enough for a walk to the water, and it photographs beautifully against the white clapboard and green hedges. Add flat sandals and a straw bag and you are the most put-together woman on the block without trying.
Shop it: Shirt dresses and easy pieces
Our pick: The Riviera Shirt Dress. It is the piece that gets

Main Beach, Coopers, Georgica
The Hamptons beach day is a scene, not just sand. You want to be covered, comfortable, and still the most beautiful woman on the dunes when you slip the cover-up off and back on.
A Goddess Kaftan is built for exactly this. It floats over a swimsuit, moves in the ocean breeze, and looks like something on you, not something thrown over you. It goes from sand to sidewalk without missing a beat.
Shop it: Goddess Kaftans
Our pick: The Sandra Goddess Kaftan. Print, movement, and

The Hamptons at Full Volume
Summer benefits, gallery openings, the lawn party that someone will still be talking about in September. Everyone dresses. Your job is to be the one they remember.
A Goddess Kaftan in a statement print reads as confidence and gives you range, from cocktails to dancing without a single tug or adjustment. You will feel beautiful all night, and that is what shows in the photos.
Shop it: Statement kaftans
Our pick: The Karmyn Goddess Kaftan. Made for the woman who

The North Fork
Rose in the afternoon, peaches and hydrangeas by the crate, long tables under the sun. The light is gorgeous and so should you be.
Reach for color that plays with all that green and gold. A print dress or a kaftan you can sit in comfortably is perfect here, because a vineyard afternoon stretches long. Bring a scarf for when the breeze picks up off the water.
Shop it: Dresses and prints
Our pick: The Senegalese Goddess Kaftan. It belongs at

Sag Harbor and the Water's Edge
Dinner in Sag Harbor, drinks on a deck as the sky turns, a table of friends and a golden hour that makes everything look expensive. This is the moment your vacation has been building toward, so dress for it.
Go for a piece with a little drama. A flowing kaftan or a dress with real movement catches the last light and the eyes at the table. You want to feel unforgettable walking to the table, and you want the photos to prove it.
Shop it: Best sellers and new arrivals
Our pick: A Goddess Kaftan in a print you love. It is the surest way to be the woman they
โThe Hamptons dresses preppy, but the women who get remembered add color.โ
Why Sai Sankoh for the Hamptons
Your Hamptons Packing List
Easy Outfit Formulas
โI got stopped by at least 20 people commenting how stunning the outfit was. It was a show stopper for sure. I felt like all eyes were on me.โ
The Hamptons taught me something I say to every customer. The women who get remembered are not the ones who play it safe. They are the ones who show up in color, comfortable in their own skin, ready to be seen. You do not need a bigger suitcase. You need a few pieces that make you feel beautiful the second you put them on. That is what I design for. Pack the print. Wear the color. Be the woman they ask about all weekend.
Frequently Asked
What should I wear to a Hamptons lawn party or charity benefit?
A bold print in a flattering cut. A statement Goddess Kaftan reads as confidence, carries you from cocktails to dancing, and makes you the one people remember. Skip the neutral linen everyone else is wearing.
Is the Hamptons dress code casual or formal?
It is coastal preppy with room for color. Daytime is relaxed and put-together. Evenings lean dressier. The women who stand out add a vibrant print to the crisp, easy base.
What do I wear for a Hamptons beach day?
A swimsuit and a Goddess Kaftan cover-up that looks like a real outfit. It floats over your suit, moves in the breeze, and takes you from the sand to a late lunch without a change.
What is the best thing to pack for a Hamptons weekend?
One print kaftan, one shirt dress, one dress with movement, and a scarf. That covers beach, village, lawn party, vineyard, and sunset dinner.
What should I wear to a Hamptons vineyard?
A print dress or a kaftan you can sit in comfortably, since vineyard afternoons run long. Bring a scarf for the breeze off the water.
What do I wear to a sunset dinner in Sag Harbor or Montauk?
A flowing kaftan or a dress with real movement that catches the last light. This is the moment to wear your statement piece.
Are Goddess Kaftans one size?
Many Goddess Kaftans are designed as one size and skim the body beautifully. Check the fit notes on each product page before you buy.
How do I get compliments without overdressing?
Keep the base coastal and easy, then let one print do the talking. A single bold piece plus simple sandals and a straw bag looks intentional, not costumey.
Your the Hamptons Wardrobe Starts Here
The Riviera print is waiting.
Shop the Riviera Collection Edit


















